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' Term ' best before ' is not clear enough '
We need a new clearer alternative for the term THT (best before) to food waste.
Packaging manufacturer Tetra Pak, which says that the action #THTwegermee is started.
According to many consumers know the difference between Tetra Pak THT and TGT (use to). As a result, there is a risk that people throw away foods directly if the THT date is reached.
"Throw In Netherlands annual 800 million kilos of food consumers away. 15% of food waste is caused by uncertainty about expiration dates on packaging, "said Tetra Pak.
Netherlands by the European Commission is required to use the terms THT and TGT. The English version of ' best before ' to ' best before '. That's according to Tetra Pak linguistic seen clearer, while they both want the same thing, namely a lower limit to the sustainability and so no upper limit.
The action is set up to #THTwegermee with a clear alternative for the term THT. A panel of creative thinkers come together to come up with alternative terms on 1 July.
By: NU.nl